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Course Information

CONTENT MARKETING (ENTR 328)

Term: 2018-2019 Fall Semester

Faculty

Tim Sweet

Office Hours

  • Start Date: Sep 13 2016 4:00PM
  • End Date: Sep 13 2016 5:00PM
  • Single Date:
  • Weekly Days: Wednesday
  • Note:


Office Hours

  • Start Date: Sep 13 2016 9:30AM
  • End Date: Sep 13 2016 12:00PM
  • Single Date: Jan 1 1753 12:00AM
  • Weekly Days: Tuesday Thursday
  • Note:


Office Hours

  • Start Date: Sep 13 2016 3:00PM
  • End Date: Sep 13 2016 4:00PM
  • Single Date:
  • Weekly Days: Monday
  • Note:


Office Hours

  • Start Date: Feb 9 2017 12:00PM
  • End Date: Feb 9 2017 1:00PM
  • Single Date:
  • Weekly Days: Monday Wednesday Friday
  • Note:


Ungrouped Items:

Office Location

HAL 318E

Ungrouped Items:

Campus Box

2865

Schedule

Mon-Wed-Fri, 1:00 PM - 1:50 PM (8/27/2018 - 12/18/2018) Location: MAIN HAL 114

Description

ENTR 328. CONTENT MARKETING. Students will probe the subject of content marketing as a core discipline for 21st century entrepreneurs. They will learn essential concepts for strategic content development and web-based thought leadership and will acquire skills for use with practical web applications. Students will engage in a semester-long project using WordPress to publish Internet content for their own website idea, or for a company or organization, employing techniques learned in a class. The structure of the class will include two teaching sessions per week and a WordPress lab. Students may not receive credit for both Entrepreneurship 328 and Marketing 328. Fall semester only, three hours.