Description
ENTR 101. ENTREPRENEURIAL MIND: CREATIVITY AND INNOVATION. This course introduces the student to entrepreneurial thought and the process for innovation and idea generation. Students begin to develop their own entrepreneurial mindset and the business skills essential to the entrepreneurial experience. Students are introduced to the basics of business and challenged to think creatively about forming businesses or designing products to solve customer problems and address unmet needs in the commercial and social arenas. Through experiential learning, case studies, business writing assignments, and creative thinking exercises, students will develop a disciplined thought process for starting and running their own enterprise. This course satisfies the Speaking-Intensive requirement for Entrepreneurship majors. Corequisite: Entrepreneurship 102 for Entrepreneurship majors. All other majors may take the course as an elective without the corequisite. Fall semester only, three hours.