2005 10 - E-COMMERCE - A

Course Information

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E-COMMERCE (BUSA 309)

Term: 2005-2006 Fall Semester

Faculty

Tim Sweet
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Office Hours

M  11am-12 noon, 2 – 4 pm
T   1-2pm
W  11am -12 noon, 2 – 4 pm
Th 10:45-11:45 am
F   By Appointment

Office Location

HAL 203 A

Campus Box

2865

Schedule

Mon, 6:30 PM - 9:00 PM (8/29/2005 - 12/21/2005) Location: M

Description

309. E-COMMERCE. This course will provide a foundation for understanding the essential components of a successful e-commerce system, including e-commerce strategy, target market analysis, search engine optimization, integrated marketing, web usability, payment processing, security, current technologies, data management and fulfillment systems. Case studies and actual business scenarios will be examined in detail, and students will have the opportunity to explore practical applications in the marketplace. Fall semester only, three hours.